Summer School
Summer School
For this photography education platform, I support the social media presence - designing on-brand Instagram graphics, writing and scheduling posts, repurposing legacy content, and helping develop a forward-thinking content strategy.
I quickly adapted to new tools in the client’s workflow and ensured all visuals and copy aligned with their voice and aesthetic. This project emphasized creative clarity, strong storytelling, and consistent delivery.
300+ New Followers in Just Over a Week + Real Engagement
After a little over a week of intentional content and showing up consistently, we grew her account from just over 1,000 to 1,314 followers. That’s 300+ new people, 30K+ views, and over 60% of that reach came from non-followers.
And it wasn’t just surface-level growth —> 160 people clicked her links. That means the content resonated enough for people to take action. That’s the kind of momentum that matters.
“Katy has been incredible to work with. She helped me with my Summer School social media presence - creating graphics, writing and scheduling posts, repurposing older content, and mapping out a future strategy that actually feels sustainable.
She learned new tools and platforms I use super quickly, picked up on my tone and style right away, and just totally ran with it. Her grammar is always spot on, her design eye is sharp, and she’s one of the most reliable, team-oriented people I’ve worked with.
If you need someone who can think creatively and execute with excellence - Katy’s it. Can’t recommend her enough.”
— Summer Grace
ABOUT SUMMER
Summer knows what it takes to grow an audience—she’s done it herself, building her personal platform to nearly 100k followers. Along the way, she’s worked with agencies, independent managers, and marketing pros, always searching for the right fit to take her vision even further. But Summer is hands-on by nature; handing over the creative direction of something she’s poured her heart into doesn’t come easily (and I don’t blame her!).
It wasn’t until we began working together that she found the kind of consistent, strategic growth she’d been searching for—growth that not only builds her audience, but also strengthens the community and amplifies the impact behind Summer School. Now, her educational platform is thriving in a way that feels aligned, authentic, and true to her mission of inspiring photographers around the world.